#789 You Already Have a Personal Brand—Here’s How to Make It Work for You

A personal brand is all about perception—everyone has one, whether you like it or not. So why not take control and shape it to your advantage?
In this episode, Yota Trom shares actionable strategies for founders to overcome imposter syndrome, craft an authentic personal brand, and confidently integrate more of their true selves into their business.
Start growing your 7-figure business alongside other ambitious and interesting founders from around the globe. Submit your application to join Dynamite Circle at https://dynamitecircle.com/

Links: https://www.yotatrom.com/

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Ian: @AnythingIan or ian@tropicalmba.com

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Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Tommy Griffith, Justin Tan, Matt Gartland, Travis Jamison, Ayman Al-Abdullah, Tynan, Brian Balfour, Nick Huber, Mike Michalowicz, Greg Crabtree, Jordan Gal

Additional episodes you might enjoy:

“$1.5 Million from LinkedIn: Strategies for Building Influence and Consistent Revenue”

“It’s easier to 10X than to 2X” + 8 Lessons from CEO Bootcamp

Building ‘Brick by Brick’: Goals, Plans, Scorecards, Cadence

https://tropicalmba.com/episodes/personal-brand

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