How 3 millennials started a hard seltzer brand while working full-time jobs

Nectar Hard Seltzer officially launched in December 2020 and quickly became a viral sensation on Tik Tok. Here’s how the company started.

https://www.cnbc.com/2021/02/08/nectar-hard-seltzer-how-to-compete-with-coors-topo-chico-and-truly.html

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