October 2020

More stuff on learning please who agrees?

More stuff on learning please who agrees?

Customer retention is statistically one of the best marketing strategies. Businesses that focus on customer retention, instead of acquiring new customers, boost their bottom line, earn more money per customer, […]

The post 54 Customer Retention Statistics Proving The Value Of Loyalty appeared first on CandyBar.co Blog.

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Nice    love learning

Nice love learning

I’ve been in the content marketing game for 14 years, and for most of those, my focus was providing content services for small businesses. But over the past few years, I’ve started working with bigger brands. This surprised me initially. After all, corporations have their own marketing teams—why would they outsource content?

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Who else? <3learning ?

Who else? <3learning ?

3 Ways To Prevent A Mistake From Destroying Your Business

It’s easy for new entrepreneurs and even seasoned business owners to be frazzled and to panic when mistakes happen. As your business grows and employees and partners are stretched thin, the risk of mistakes, errors and accidents increases. Mistakes happen, but they can destroy your brand’s reputation – whether your company has made a billing error, sent an embarrassing email with leaked confidential information, or recalled a bad product.

When mistakes happen, what should you do? Here are 3 suggestions for how to deal with unexpected disasters and keep them from destroying your company:

1) Act quickly and fix it. Read more…

Recommended: 6 Tips To Achieve Marketing Goals

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Amazing  post  very interesting   I <3learning

Amazing post very interesting I <3learning

Financial Position

More than half (57%) of small business owners say their financial position is the same as or better than the pre-pandemic period, according to a new survey by Capital One. The survey findings highlight the optimism among small businesses in the wake of an unprecedented economic instability brought about by COVID-19. 

Majority of Small Businesses Same or Better than Before COVID

Some 62% of business owners say they are confident their business will eventually return to pre-pandemic conditions. This is in addition to the 87% of small businesses predicting they will still be in business by spring 2021. 

Further findings in the survey indicate optimism across the board, these include:

  • Four out of five (79%) businesses that have received the Paycheck Protection Program (PPP) believe the assistance they’ve received during the pandemic will help them stay in business for the long term.
  • 82% of business owners have been able to keep the same or increase their number of employees throughout the pandemic.
  • 58% of businesses have cited not needing financial support as the primary reason they didn’t seek funds from outside sources in the last six months.
  • Less than 20% of business owners report having had to cut back on their services or offerings as a result of the pandemic.
  • Only 2% of business owners report having permanently closed since the onset of the pandemic. Food services, construction, and technology businesses are the hardest hit.

Challenges Remain

Despite the optimism, challenges, however, remain. Due to the economic disruptions since March, many small businesses have adapted their operations to not only remain in business. A case in point here is 83% of millennials are far more likely to have spent money attempting to adapt their business to keep it running during the pandemic compared to baby boomers (51%). 

Some 61% of businesses too, admit to needing more practical advice and tools to weather the storm. These include support by way of training or consulting. They believe this would help them address different areas of running a business since the pandemic. A further 43% of businesses would be willing to accept donations to help address their business’s financial needs.

Image: Depositphotos.com

This article, “More than Half of Small Businesses Say They’re the Same or Better Than Before COVID” was first published on Small Business Trends

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Anything  related to learning  is very important

Anything related to learning is very important

Holiday sales 2020 prospects remain high for the most prepared small businesses despite COVID-19, a recent Visa study reveals.

The Visa Back to Business Study: Holiday Edition finds that despite the pandemic, 88% of consumers plan to go holiday shopping this year. For the report, Visa surveyed people in eight markets, including the US, Canada, and Germany.

A majority of consumers plan to still go on holiday shopping

That is in line with the sentiment from small businesses. Visa finds that 68% of them consider the winter holiday season as a major sales opportunity for their business.

What’s more, Visa finds that 60% of owners of small and medium business owners are preparing for holiday sales 2020 opportunities. Many are taking steps to go digital, Visa adds.

Holiday Consumer Insights

For the report, Visa reveals what consumers shared about where, how, and what they are buying.

Of the 88% that plan to do holiday shopping, 48% say they intend to do most of their shopping in-person. That’s compared to 26% who say they will shop mostly online. The same say they will shop both in-person and online.

Past online shopping seems to be a good predictor of future online shopping. Of the people who have shopped online during the pandemic, 59% say they will buy half of more of their holiday shopping in 2020 online.

Meanwhile, shoppers are leaning towards gifts that give the recipient more flexibility. Consumers expect to give more digital gift cards (32% more); tickets, activities, or trips (19% more); and entertainment (18% more).

Holiday Sales 2020 shopping bags gifts

Seizing Holiday Sales 2020 Opportunities

To seize holiday sales 2020 opportunities, Visa recommends three courses of action. These are:

Be in position

Visa recommends offering consumers more convenience, safety and flexibility in their shopping experience. This could increase the likelihood of the holiday season paying-off, it says.

There’s a stark difference in optimism of the holiday season opportunity between businesses that have an online presence versus those that don’t.

Visa found that 76% of SMBs with an online presence, like e-commerce, see the winter holiday season as a sales opportunity. Of those without an online presence, only 33% of businesses were equally optimistic.

Get ready

Visa says that 27% of businesses surveyed expect to extend their business hours. That’s to prepare for the holiday sales 2020 surge.

Meanwhile, 26% are digitizing their business operations. Furthermore, 19% are investing more in physical infrastructure. All of these steps are to prepare the business for the holiday rush.

Feel prepared

Visa finds that 76% of SMBs say they are prepared to handle the influx of sales in the holiday season. However, that confidence only comes if the SMBs are prepared in the first place.

US insights

In the US, 69% of businesses surveyed consider the holiday season a top sales opportunity. However, 14% say they are not prepared to take on the surge that’s expected.

Some 24% of businesses in the US expect to extend their business hours to prepare for the holiday rush. On the other hand, 20% are digitizing part of their business operations. The same are investing more in physical infrastructure.

In terms of consumers, 86% of Americans say they will shop this holiday season. Some 60% say they will do more than half of their shopping at local retailers.

Visa finds that 60% of Americans plan to shop half or more online. Some 32% said they will plan to shop mostly online. In contrast, 20% plan to shop exclusively in-person.

The post Seize Holiday Sales 2020 Opportunities Using These Insights from Visa appeared first on SmartHustle.com.

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